Dye-free children's toothpaste that contains no artificial sweeteners. Perfect for kids ages 2+, this toothpaste helps prevent cavities, strengthen enamel, and polish and brighten teeth. It is Leaping Bunnycertified, vegan, made in the USA, and approved by the American Dental Association. Plus, its tube is BPA- and phthalate-free. TerraCycle® and hello have partnered to create a national recycling program for typically hard-to-recycle waste streams. Tubes and caps can be recycled through TerraCycle®, so user can close the loop on packaging to ensure it does not end up in landfills or oceans.